"The main function of the underwear we choose every morning is to turn us into a good mood. It is linked to our personal imagination and can be either excessive or sweet. It can express a natural frivolity that deals with insolence and lightness." - Fifi Chachnil, lingerie designer
Similarly, a friend of mine likened leaving the house without pretty matching underwear to going out without perfume on.
While underwear was originally designed for comfort and support, women have liberated the humble brassiere and panty to be a statement of style and in our opinion, lusciousness.
Lingerie is ultimately what transforms a woman into a sexy upscale fashion figure who appreciates the finer things in life.
Victoria’s Secret, for example, now have one of the most anticipated runway shows in the world.
Heidi Klum, Miranda Kerr and their fellow angels have become synonymous with underwear that is luxe and sexy.
The greatest thing about Victoria’s Secret is that their underwear is not just pretty. Victoria's Secret are relentless when it comes to searching for premium fabrics and lace stating that, “we only let the best fabrics touch your skin”.
Every detail is considered when designing and constructing their lingerie stating that “only a wedding dress would have more parts than one of our bras.”
Visit the Victoria's Secret website.
Miranda Kerr wears the Angels by Victoria’s Secret bra $48, below
Faire Frou Frou, a french term meaning “to show off”, have quickly established themselves as the ultimate celebration of all that is feminine and flirty.
Customers can select from must-have sexy, flirtatious dainties from top designers such as Fifi Chachnil, Vannina Vesperini, Myla, Strumpet & Pink, Guia la Bruna, Fleur T, Damaris, Carine Gilson and Nina Ricci.
Furthermore, because so many of the designs are simply too luscious to cover up, many of the 'under' wear at Faire Frou Frou has the double benefit of being worn as 'outer' wear.
Visit the Faire Frou Frou website.
"Adorable" Corset by Mimi Holliday $124 from Faire Frou Frou, below
Chantal Thomass is one of the world’s leading proponents for glamorous lingerie.
In the 1970s when it was thought that women’s under garments should be made of the most basic materials, Chantal created a revolution by including lingerie in her fashion shows.
As a result, sensual and pretty ‘underthings’ became an object of women’s desire and as the designer states, her lingerie “convinced women that they could be enticing and seductive, and above all, they could be beautiful for their own sake by treating themselves to life’s little luxuries.”
Visit the Chantal Thomass website.
Agent Provocateur is another name synonymous with beautiful lingerie. Their beautiful collections incorporate the finest broderie anglaise, tulle and lace, created in the most delicious of shades.
The business was founded by Joseph Corré (son of Vivienne Westwood) and his former wife, Serena Rees, in 1994 in Soho, London.
The fabulous Maggie Gyllenhaal, left, is one of Agent Provocateur's spokespeople and pin-up girl, joining the likes of Kylie Minogue and Kate Moss.
Visit the Agent Provocateur website.
Eleanor Slip from Agent Provocateur £125, below
See also Anna's piece, Bra bombshells, above. And check out our Luscious Lingerie photo album on our Luscious on Facebook page.
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